Baju Raya 2012: Melinda Looi 4seasons Aidilfitri at Parkson Pavilion

Inspired by the colours of the four seasons and muse, our very own “beauty extraordinaire”, Deborah Henry,, Melinda Looi has put her signature touch and colours into her latest ready-to-wear Raya collection, which is now available at the Melinda Looi branded counter at Parkson Pavilion. Melinda has been catering to Islamic customers with her Melinda Looi Couture collection for over a decade, and who has participated with her Islamic collections in the Islamic Fashion Festivals around the world in places like New York, London and Monte Carlo, confesses: “I never really had a ready-to-wear Raya collection, but it is something I have been getting more and more people asking me about, so I guess it’s about time!”. Melinda Looi, who has recently been nominated for the World Fashion Awards to be held in New York in 2013, explains furthermore that she can’t wait to have this collection available for her customers at Parkson Pavilion. every fashionista’s must-go-place this Raya.

The collection, entitled ‘4Seasons Aidilfitri’, consists of 12 modern interpretations of traditional Malaysian dresses. In addition to the matching head scarfs, which some designs come along with, the collection consists of additional head gear such as modern turbans and wraps for the fashionable Hijabista.
Melinda Looi’s latest ready-to-wear Raya collection ‘4Seasons Aidilfitri’ captures the season’s colours in full glory. The whites of winter, the bursts of bright colours of spring. The lush greens of summer and the warm russets of fall. The four seasons bring with them the whole gamut of colours, from the palest of lights to the deepest of dark, rich hues.
The seasons, to the designer, represent the cycle of life – from birth to growth and then regeneration. Inspired by poetry of the seasons, Melinda Looi has produced a collection that captures all the beauty and joy of our existence.
Colours of the Four Seasons revels in our limitless potential to change, to evolve from one state to another, seamlessly, effortlessly. The 12 designs in the collection are soft and fluid, yet there is also a sense of strength denoting the ability to overcome adversity and start anew, refreshed, rejuvenated, like a butterfly emerging from the chrysalis. The materials used complement the idea of fluidity, in the softest fabrics of chiffon, printed georgette, crepe, embroidered organza and lace. With this collection, the designer hopes all Malaysians will embrace the spirit of friendship, unity and charity that are celebrated at Raya – not just during Raya but throughout the seasons, throughout the world.
‘4Seasons Adilfitri’ is exclusively available at Parkson Pavilion KL (4th Floor) with prices for sets ranging from RM849- RM1,399.

CuteCarry with Melinda.